Sheikh Dr. Sultan Bin Mohammed Al Qasimi has issued an Emiri Decree appointing new leadership for Sharjah Media City.
The decision reflects Sharjah’s commitment to strengthening its media and creative sectors through experienced leadership.
Rashid Al Obad appointed Director-General of Shams marks a key leadership shift in the emirate’s media ecosystem.
Sharjah Media City – Shams operates as a vibrant free zone supporting media, creative, and digital industries.
It offers a dynamic environment for entrepreneurs, content creators, and tech innovators in the UAE and beyond.
Rashid Al Obad appointed Director-General of Shams signals a renewed focus on growth, innovation, and talent development.
His leadership is expected to boost business confidence and attract more global media investment to Sharjah.
Sharjah’s media sector plays a crucial role in the emirate’s economic diversification and cultural positioning.
Under Al Obad’s direction, Shams is expected to expand its service offerings and global footprint.
Rashid Al Obad appointed Director-General of Shams also strengthens Sharjah’s efforts to support creative entrepreneurship.
The announcement comes as part of broader efforts to enhance governance and excellence across government-linked entities.
Sharjah Media City remains one of the region’s fastest-growing media zones, offering flexible licensing and business solutions.
