Bahrain highlighted its commitment to global tourism development by actively participating in the UNWTO Executive Council meeting in Riyadh. The Kingdom focused on aligning national tourism strategies with international trends to boost economic growth and sustainable tourism. Delegates praised Bahrain’s approach to expanding tourism while maintaining balanced, long-term development.
The Executive Council meeting took place alongside the 26th session of the UNWTO General Assembly. It addressed critical issues, including partnerships, innovation, governance, and sustainability in the tourism sector. Bahrain used this platform to showcase its achievements under the Tourism Strategy 2022–2026, demonstrating how national initiatives support global tourism development.
Bahrain highlighted the Middle East’s 29% tourism growth compared to pre-pandemic levels, the strongest performance among all regions worldwide. This growth underscores the sector’s recovery and increasing contribution to the global economy. The Kingdom stressed the importance of international cooperation and knowledge exchange to ensure sustainable progress in tourism.
During the General Assembly, Bahrain held bilateral meetings to strengthen international partnerships. One meeting focused on enhancing tourism cooperation with China. Officials discussed updates to the tourism agreement and explored strategies to attract more tourists from the Chinese market. This engagement demonstrates Bahrain’s proactive role in promoting global tourism development.
Bahrain also met with officials from Uzbekistan to discuss joint tourism initiatives. The discussions emphasized sharing best practices, expanding collaboration, and increasing intra-regional tourism. These efforts aim to boost both countries’ profiles on the regional and international tourism map.
In addition, Bahrain actively contributed to discussions on the Strategic Plan for Sustainable Tourism Development. The plan aims to position tourism as a driver of economic growth and global recovery. Delegates emphasized using innovation, technology, and partnerships to strengthen the sector worldwide. Bahrain’s input highlighted its forward-thinking approach and commitment to global standards.
By participating in these high-level meetings, Bahrain reinforced its role as a key player in international tourism. The Kingdom continues to balance economic growth with sustainability, innovation, and cooperation. Through active diplomacy and strategic initiatives, Bahrain sets an example for countries seeking to expand tourism responsibly.
Overall, Bahrain’s engagement at the UNWTO Executive Council demonstrates leadership in global tourism development, showing dedication to innovation, collaboration, and sustainable growth across the sector.

