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QIB Wins Best Consumer Bank Award For AI Innovation in Middle East

QIB wins Best Consumer Bank award, strengthening its reputation as a leader in digital banking and AI innovation across Qatar and the Middle East. Qatar Islamic Bank (QIB), recognized as the top digital bank in Qatar, recently secured two prestigious titles at the AI in Finance Awards 2025 by Global Finance. The bank received the Best Consumer Bank in Qatar and the Middle East award. It also received the Best Personalized Financial Advice accolade in the same regions.

These honors underline QIB’s efforts to push boundaries in AI-driven financial services. Moreover, they highlight the bank’s dedication to enhancing digital customer experiences. By systematically integrating artificial intelligence into its services, QIB can better predict customer needs and provide exceptional support.

Notably, one of QIB’s standout innovations is its Next Best Offer (NBO) system. This advanced recommendation engine, built into the QIB Mobile App, uses deep learning algorithms to suggest the most relevant products and services to users. As a result, customers receive personalized advice tailored to their financial profiles. In turn, this empowers them to make informed financial decisions with confidence.

Furthermore, QIB continues to lead the digital banking sector by focusing on sustainable growth and continuous improvement. According to Bassel Gamal, QIB’s Group CEO, these awards demonstrate the bank’s long-term vision. He noted that the QIB wins Best Consumer Bank award because it uses AI to transform customer experiences and drive innovation.

In addition, Gamal emphasized that QIB’s commitment to responsible AI supports Qatar’s broader goal of becoming a knowledge-based economy. The bank’s strategic approach ensures that it remains ahead in delivering intelligent, customer-focused banking services.

Besides offering cutting-edge technology, QIB prioritizes trust and reliability. It continues to build strong relationships with customers through secure and seamless digital solutions. Therefore, as QIB embraces AI, it strengthens its position as a forward-thinking financial institution in the region.

The QIB wins Best Consumer Bank award story reflects its relentless pursuit of excellence. By investing in AI and personalized services, QIB sets new benchmarks for the banking industry in Qatar and the Middle East.

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